BITD signs new TV package deal...

[spalind]

Sounds similar in structure to the one that USED to be broadcast on the "Outdoor Channel" with one show per race devoted to the bikes/UTVs and one to the cars/trucks...doesn't divulge what network it will be but says it will be in 21 million homes...this would mean a pretty small network as I think even the "Outdoor Channel" was in more than 21 million homes...but whatever...any exposure is good exposure...

http://www.bitd.com/main/index.php?module=announce&ANN_user_op=view&ANN_id=135

[red-dirt]

is this the same deal as a few years ago where you had to buy your air time for guarenteed exposer?

[OffroadExit]

is this the same deal as a few years ago where you had to buy your air time for guarenteed exposer?

Yes...they have several airtime packages available. I spoke with the producer about it this afternoon.

[spalind]

Yes...they have several airtime packages available. I spoke with the producer about it this afternoon.

Did the producer say what channel exactly it will be broadcast on?? I wanna go yell at my cable company to start carrying it if they don't already...

[AlaskaBaja]

Press Release regarding new BITD TV Deal. It appears to be on Pinned TV....what the heck is that? So much for watching the races this year......lame.

PRESS RELEASE
January 25, 2008
FOR IMMEDIATE RELEASE

SAN DIEGO, CALIFORNIA – Pinned television (www.pinnedtv.com ) announces today that it’s crew will act as the production team shooting the Best In the Desert / Bluewater Hotel & Casino Parker 425, taking place on February 1st and 2nd 2008 in Parker AZ. Pinned’s director, Fred Helm, will come on board for the BITD shoot, through his production entity, BBR Films. Pinned also brings in their exclusive on-board camera sponsor, Vio Inc., (developer of the revolutionary POV.1), now the official on-board camera for BITD.

Pinned was brought to the BITD Parker 425 (www.bitd.com ) through an agreement arranged by BITD’s TV producer, Sopwith Motorsports (www.sopwithmotorsports.com ). Sopwith’s owner and well known racing personality Stephen Cox (NBC, CORR, ESPN2) sought out Pinned’s crew after becoming aware of their work on the television show’s first season. Sopwith is producing television shows of the entire BITD 2008 season. Stephen Cox and the Sopwith team bring their experienced interview, commentary and color to the production.

Pinned Productions’ Executive Producer Rob Robertson said, “it is common knowledge amongst off roaders that BITD is the premiere off road sanctioning body in the US. We are thrilled to be working together with Sopwith and BITD to capture the Parker 425.”

Coverage of the Best in the Desert series will include up to fifteen cameras per event, including ground crews, helicopter and on-board cameras. Sopwith’s current plans call for network television coverage of the Parker 425, Terrible's 250, TSCO Vegas to Reno, Silver State 300 and Henderson's FabTech 400. A one-hour show for the car classes and a separate one-hour program for the truck classes will be produced from each event. Network reach is expected to include more than twenty million homes, and extra coverage from two national networks. The BITD season will be aired in the third and fourth quarters of 2008.

Pinned aired its first season of 15 episodes on Cox Channel 4 in HD and SD, May through December 2007, immediately building a devoted audience.

For more information, please contact:
Mike Badami / Pinned / mikebadami@pinnedtv.com / 310 920 0608
Steven Cox / Sopwith Motorsports / globalmedia@sopwithmotorsports.com

[NoBrakes Drake]

It just says Pinned is the production company. No word on distribution.

[BBR Raceday]

It just says Pinned is the production company. No word on distribution.

Exactly right...This show is not on Pinned TV, Pinned's production crew is shooting it for BITD.

[baja619]

Not Lame ! These guys know what they are doing and Im sure what ever channel / network it is aired on, it will kick ass!